Mission, Strategy

A clear mission and an ambitious strategy

More than ever, we are convinced that healthcare for tomorrow is built together in a dynamic of listening and sharing, guided by the responsibility we have towards patients, the healthcare sector and society at large.

Michel Feraud Chief Executive Officer - Provepharm Life Solutions

A strategy based on 5 pillars




Our Strategic Plan materializes and formalizes the actions already initiated some times ago and which will continue to be deployed over the next years.

Our roadmap is clear: pursue our growth by focusing on our strategic pillars, which are:



External Growth, with the diversification of our portfolio and the support of the company transformation

Dev_InterneInternal development, by concretizing opportunities and generating protected assets

Transformation_CommercialeCommercial Transformation, by diversifying sales channels and being customer and patient centric

Maitrise_ProductionSecure our API’s and Supply, by securing our independence and increasing supplier reliability

Developpement_StructurelStructural Development, by transforming the company and developing people's leadership and societal responsibility

Our Mission: Act to improve life of our Patients, our Employees and our Ecosystem.

<p>All of our employees share this purpose, which drives us forward every day through two main areas of development:</p> <ul> <li><strong>Molecules Vitalization</strong>&nbsp;to fully exploit their potential</li> <li><strong>Innovation on new treatments</strong>&nbsp;in niche markets</li> </ul>

A new visual identity to reaffirm our positioning


Our company has grown and evolved over the past 20 years, and we felt it was time to reaffirm our identity. Without drawing a line on the past and partially using our visual identity, this new graphic design brings together innovation, commitment and modernity, in line with our growth. As we were able to do so well with our historic product, the methylene blue, then with our new developments, we finally tackled the revitalization of our logo. Reflecting who we are, it will follow us in our development and our mission to improve life.





After careful consideration, we have chosen a new logo that affirms our positioning: to improve the lives of patients, employees and our eco-system.

The color blue is associated with the medical and pharmaceutical fields but also with our DNA, the methylene blue. The semicircle is the proof that we want to move forward, this movement from left to right represents our philosophy. Provepharm recovers a molecule to release its full potential to improve life: this is our mission.




Our objective over the next months will be to harmonize our graphic identity and to update our documentation, our packaging, but also our digital tools... More than a simple change of logo, changing our visual identity is a truly impactful project, which needs to be conducted with rigor and following specific steps. We look forward to taking full advantage of this new identity! We hope you like it as much as we do.


Rather than writing too much, we invite you to watch this short film:

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